Image Space Media Blog Connect to the billions of images on the Internet!

Welcome to Image Space Media's newsletter for November 2009.

As usual, we want to provide news about our services and answers to some frequently asked questions.

We genuinely appreciate your participation in Image Space Media's technology in beta, and for your feedback. Your input helps us identify what areas we need to improve upon. With your help and feedback we've been steadily working to improve our technology. If you have any comments or questions please send them to info@imagespacemedia.com.

in this issue:

1. why the name change?
2. what's a taxonomy engine?
3. better ads and higher payouts
4. publishers of the week
5. giving thanks

why the name change?

You may remember that until last month, we were Picad Media. The idea was to combine the words "pictures" and "advertising" to convey the idea of in-picture advertising. But too many Star Trek fans were disappointed to realize that we had nothing to do with Captain Picard!

Actually we feel that Image Space Media is much more clearly descriptive of what we do. As the innovators and pioneers of ads in the online image space, we felt this was our chance to begin to lay claim to the space and shape the conversation. Our new name better describes with the essence of our services: giving publishers an opportunity to monetize the image space on their own sites.

what's a taxonomy engine?

Taxonomy is the organization and classification of sets of information arranged in a hierarchical structure. In informational taxonomies, items can fit into several taxonomic categories. For example, the word Jupiter could mean the Roman king of the gods, the planet, several towns, vehicles, quite a few songs, a symphony by Mozart, musical instruments, several companies, even a character in Sailor Moon. Wow!

better ads and higher payouts

When our system reads your image metadata tags, our Taxonomy Engine matches your terms with our categories and finds the best matches with the terms that are coming in from our advertiser feeds. This way we can find the most relevant ad available and bring you higher click-through rates and higher payouts. We're still teaching the engine about the world of words and testing it with a multitude of new ad sources.

To see how the testing is going, check out: http://www.allbestwallpapers.com. We'll be rolling this out to your site as early as mid-December. In the meantime, don't forget to tag your images with good, descriptive terms so you will be able to take advantage of our technology.

If you need any help in understanding how to use alt tags or tagging your images through our Image Manager, please contact us at: info@imagespacemedia.com. But one final reminder, you'll find better search engine optimization results if you use your alt tags to clearly describe all of your images.

publishers of the week

WE LOVE OUR PUBLISHERS!!

This month, our publishers of the week were:

Kathika Travel: a fun site to get tips and deals on travel. Kathika has gorgeous photos updated daily. This particular beauty of Cancun was taken by Kyle Simourd.

A couple of fun sports sites for all you sports fans:

Sunday Picks: the blog bible for all NFL fans.

Tic Tac Toe Hockey: the hockey fan's mecca.

And a fun interactive blog that literally allows its audience to post pictures of their food. Post Your Food: you can post your own pictures and vote and comment on everyone else's pictures. Yummy!

We're always on the lookout for more of our fabulous publishers to feature. If you are interested in seeing your site featured, please contact us at: marketing@imagespacemedia.com

giving thanks!

Happy Thanksgiving!

Again, thank you to all of our publishers for using Image Space Media. As the exclusive provider of in-picture advertisements, we are happy to partner with you to bring incremental revenue to the image space on your site. Please don't hesitate to contact us with any of your comments or questions. With your help and feedback we've been steadily working to improve our technology.

We encourage all of you to check the Image Space Media blog regularly for news about the online advertising industry, updates about Image Space Media, and spotlights on our Publishers of the Week.