Oct/092
Social Media Proven to Boost Site Traffic
The numbers are in and it’s official: embracing social media increases site traffic.
When the Huffington Post launched its Social News site on Facebook Connect in mid-August, the site received 6,925,000 unique users in September according to comScore. Social News allows users to link to Huffington Post articles directly onto their Facebook profile using a pop-up window and one section even them see what their Facebook friends are reading on the site.
According to Huffington Post CEO Eric Hippeau, Facebook-referred
traffic is up 48% since the launch of its Facebook Connect site and 15% of all comments now come through Facebook. Users of the political news blog increased by 50% over the last year, surpassing The Washington Post and BBC. This is pretty impressive for an independent blog that is barely four years old.
We predict that many news organizations will follow in the HuffPost’s footsteps and encourage all of our online news publishers to appoint a social media editor ASAP!
Source: guardian.co.uk
October 28th, 2009
Social media definitely makes sense – thanks for pointing out some things I would not have thought of!
November 7th, 2009
Ah!!! at last I found what I was looking for. Somtimes it takes so much effort to find even tiny useful piece of information.
Nice post. Thanks