Oct/090
Image Space Media’s October Newsletter
In this month's newsletter, we at Image Space are happy to report some exciting news to our publishers. But first, we would like to thank everyone using Image Space's technology for working with us as we make improvements to our service. As always, if you have any comments or questions please send them to carly@imagespacemedia.com. We greatly appreciate your feedback!
Advancements in Image Space's Technology:
1) We have enhanced the speed at which the ads load on our publisher's pages.
2) We recently modified our blog categorization system, adding more keyword possibilities. This means that our ads have gotten more specific and relevant to your site. For example, whereas before a dessert blog using Image Space might have featured general ads for foods or dieting, the ads now might be for chocolate chip cookies. Because of this, our click-through rates have increased. However, this also means that our CPC rates have temporarily gone down as we begin the process of building up our collection of advertisers who provide these specific ads. This temporary decrease is a part of the process of making our ads more specific and giving you a higher click-through rate -- the CPC rates will catch up as we begin selling against the new detailed category list. We ask for your patience as we continue this process.
Organizational News:
1) We have recently teamed up with veteran team from the digital media industry who can help us enhance our ad partnerships and pipe in ads from reputable networks such as Google, Microsoft, etc. For our publishers, this is exciting news as these enhanced ad partnerships will speed up the process of increasing CPC rates.
2) We are still projected to exit Beta by the end of this year with an innovative and robust new product and better reporting tools and analytics behind each publishers' images. Since we are still in Beta, your feedback is very important to us, both so that we can improve Image Media Space's existing services and so that we can better identify needed areas for innovation.
Thank you again for using Image Space's technology!
Best,
The Image Space Media Team
